Steve Jobs: Super Marketer

Steve Jobs changed the world with great determination and vision, and his leadership as CEO of Apple was synonymous with great success. In other words, from the beginning, maintaining the functionality and aesthetics as pillars, Apple grew enormously. Not only were refined as the iMac computers and laptops rethought as the Macbook and MacBook Air, but also broke down paradigms and restructured the world and the way we consume information and digital content, thanks to devices like the iPhone, the iPhone and the iPad.

With the launch of the iPod and the presentation of the iTunes music store, Steve Jobs and Apple managed to revolutionize (and reviving) the music industry, which was left unstable from conflicts such as the famous case of Napster. Applying this same idea, and the same formula, Apple managed to move the world of development and software with the introduction of the iPod Touch, iPhone, iPad, and the App Store. In other words, the way we know, multi-touch, mobile devices and tablets, is largely thanks to him.

As for her personal life, we all remember that Steve Jobs was diagnosed with pancreatic cancer, and has since died. Originally an immediate death sentence, after a series of medical studies was found to be a very rare type of cancer that could be operated. This surgery was carried out and Steve was "born again". But it was not long before his health condition was characterized as unstable and uncertain. Jobs had to step aside and take medical leave to give his body a break. Closely related to this, in a few months prior, Jobs presented his resignation as CEO of Apple. Tim Cook took his place, at the position of Chairman of the Board of Directors.

The last 48 hours of Steve Jobs’ life seem to have been really chaotic and overwhelming. As many know, the day before his death, a company based in Cupertino announced, among other things, the launch of the iPhone 4S, icloud service, and iOS 5. A day later, his website published the picture of Steve, revealing that the father of Apple is dead. This was an unexpected blow for everyone.